Over the last few years, business simulation games (BSGs) in higher education have
attracted attention. BSGs tend to actively engage students with course material, promoting …

In this article, we investigate, through a qualitative feedback session organised in form of
focus groups, if and how a business simulation game (BSG) can enhance students' …

We study student reactions to negative outcomes from simulation games in order to
investigate whether “trial and error” learning is in fact a positive learning experience …

While student involvement in business simulation games is critical to student learning and
performance in the games, monitoring student involvement levels in the simulation activities …

This study combines the perspective of students (n= 137) and sales instructors (n= 248). It
compares how well selling and sales management simulation games, case discussions, and …

In this study, recent marketing graduates were surveyed to determine their perception of
whether simulations or case analyses better prepared them for their current job. Results …

With the emergence of the digital generation, advances in technology, and the trend towards
more experiential learning formats, business simulation games (BSGs) are increasingly …

The authors explored the factors contributing to student learning in the context of business
simulation. Our results suggest that social interaction and psychological safety had a …

Business simulation games (BSG) offer a unique opportunity to provide students with hands-
on experience in a simulated business environment. This study aims to explore the …

Computerized business simulations have become popular classroom tools because they
give students a hands-on decision making experience in a realistic context. This study finds …