Google ranking of plastic surgeons values social media presence over academic pedigree and experience

RG Dorfman, E Mahmood, A Ren… - Aesthetic surgery …, 2019 - academic.oup.com
Background Patients increasingly rely on online resources to make healthcare decisions.
Google dominates the search engine market; first-page results receive most of the web traffic …

The public's preferences on plastic surgery social media engagement and professionalism: demystifying the impact of demographics

KL Fan, F Graziano, JM Economides… - Plastic and …, 2019 - journals.lww.com
Background: Social media discussions are alive among plastic surgeons. This article
represents a primer on beginning to understand how the public would seek out plastic …

How social are we? A cross-sectional study of the website presence and social media activity of Canadian plastic surgeons

G McEvenue, A Copeland, KM Devon… - Aesthetic Surgery …, 2016 - academic.oup.com
The internet and social media are increasingly being used by patients not only for health-
related research, but also for obtaining information on their surgeon. Having an online …

An analysis of plastic surgeons' social media use and perceptions

JM Economides, KL Fan, TA Pittman - Aesthetic surgery journal, 2019 - academic.oup.com
Background Social media have become ubiquitous in society with an increasing number of
active daily users across multiple platforms. Social media use has grown within the field of …

Social media in plastic surgery practices: emerging trends in North America

CK Wheeler, H Said, R Prucz, RJ Rodrich… - Aesthetic Surgery …, 2011 - academic.oup.com
Background: Social media is a common term for web-based applications that offer a way to
disseminate information to a targeted audience in real time. In the current market, many …

Social media return on investment: how much is it worth to my practice?

DJ Gould, S Nazarian - Aesthetic surgery journal, 2018 - academic.oup.com
Background Plastic surgeons are rapidly integrating social media into their practices and
recent articles on the subject have exploded in the literature. Although social media is being …

Internet and social media as a source of information about plastic surgery: comparison between public and private sector, a 2-center study

PE Janik, M Charytonowicz, M Szczyt… - … Surgery–Global Open, 2019 - journals.lww.com
Background: The popularity of social media among plastic surgeons and patients has
increased in the last years. We conducted this study to explore the differences in patients' …

To post or not to post: plastic surgery practice marketing, websites, and social media?

SA Mess, G Bharti, B Newcott, AE Chaffin… - … Surgery–Global Open, 2019 - journals.lww.com
Social media is beginning to eclipse practice websites and other traditional electronic
marketing utilized by plastic surgeons. First, highlights are presented from the relevant …

The marriage of plastic surgery and social media: a relationship to last a lifetime

SM Camp, DC Mills - Aesthetic Surgery Journal, 2012 - academic.oup.com
The potentially positive impact of social media outlets on practice marketing is obvious.
Social networking can help your practice to become part of mainstream conversation. Tools …

What does it mean to be a# plasticsurgeon? Analyzing plastic surgery hashtag utilization in social media

N Siegel, H Jenny, K Chopra… - Aesthetic surgery journal, 2020 - academic.oup.com
Background The utilization of social media is growing among academic and private practice
plastic surgeons. Objectives The aim of this study was to determine training backgrounds …