… In line with the extant literature, this study explores the factors which are deemed to … motives
are high. A potential explanation for our finding is that the relationship between consumer …

… robust perspective of consumer engagement including the previously explored affective, …
disposition, personality trait, intrinsic motivation, extrinsic motivation and cultural dimensions…

… Theoretically, this study presents a theoretical framework to explore the impact of CCI …
consumers' ongoing search behavior and repurchase intention, thus enhancing the understanding …

… With the prevalence of social media, a great deal of research has examined consumer
engagement in social media brand communities. However, we lack a holistic understanding of the …

… Therefore, it is becoming significant to examine how do consumers’ general motives of …
gap by exploring the relationship between motives of using social media and brand–consumer …

… the relationship between the two constructs within a touristic leisure context. This is crucial to
a better understanding of the definitions of the involvement … Thus, we can explore adequate …

… forward in understanding consumer choice and motivation in … of analysis of widely available
consumers' tweets. From a … about consumers' needs and underlying motivations directly from …

… Motivation analysis is important in understanding food tourism because most … the motivation
of the tourists revolves around food (whether experiencing new tastes or exploring history or …

… make them travel in Thailand and explores their interactions with destination loyalty. We
first conduct semi-structured interviews to explore the motivation, opportunity and ability (MOA) …

… To gain an understanding of the evolution and trends in consumer behaviour, this study
presents a … The major themes explored by consumer behaviour research in JCB include …