Factors analysis influencing the switching intention of Chinese mobile games based on push-pull-mooring model

J Liu, J Lee - Journal of Information Technology Applications and …, 2020 - koreascience.kr
Abstract The Push-Pull-Mooring (PPM) model employ to explore the factors that affect the
switching intention of mobile game players by analyzing the online survey data of 240 …
被引用次数：9 相关文章

Factors Analysis Influencing the Switching Intention of Chinese Mobile Games based on Push-Pull-Mooring Model

J Liu, J Lee - JITAM, 2020 - earticle.net
The Push-Pull-Mooring (PPM) model employ to explore the factors that affect the switching
intention of mobile game players by analyzing the online survey data of 240 mobile game …

Factors Analysis Influencing the Switching Intention of Chinese Mobile Games based on Push-Pull-Mooring Model

J Liu, J Lee - Journal of Information Technology Applications & …, 2020 - dbpia.co.kr
The Push-Pull-Mooring (PPM) model employ to explore the factors that affect the switching
intention of mobile game players by analyzing the online survey data of 240 mobile game …

Factors Analysis Influencing the Switching Intention of Chinese Mobile Games based on Push-Pull-Mooring Model

J Liu, J Lee - Journal of information technology applications & …, 2020 - kiss.kstudy.com
The Push-Pull-Mooring (PPM) model employ to explore the factors that affect the switching
intention of mobile game players by analyzing the online survey data of 240 mobile game …