Switching channels: investigating the push, pull, and mooring effects of moving from cable TV to OTT services
P Sridevi, NT Ajith - Leisure Studies, 2024 - Taylor & Francis
In recent years, Over-the-Top (OTT) streaming services have become increasingly popular
as a form of digital leisure, triggering a significant shift of users from traditional television …
as a form of digital leisure, triggering a significant shift of users from traditional television …
[PDF][PDF] Switching channels: investigating the push, pull, and mooring effects of moving from cable TV to OTT services
P Sridevi, NT Ajith - 2023 - researchgate.net
In recent years, Over-the-Top (OTT) streaming services have become increasingly popular
as a form of digital leisure, triggering a significant shift of users from traditional television …
as a form of digital leisure, triggering a significant shift of users from traditional television …