Impact of pharmaceutical industry promotion mix on doctor's prescribing behaviour

G Taneja - Asia Pacific Business Review, 2008 - journals.sagepub.com
This study was conducted to develop a simple framework for finding out the impact of the
different kinds of promotional tools offered by pharmaceutical industry on the prescribing …

Impact of pharmaceutical industry promotion mix on doctor's prescribing behaviour

G Taneja - Asia-Pacific Business Review, 2008 - go.gale.com
This study was conducted to develop a simple framework for finding out the impact of the
different kinds of promotional tools offered by pharmaceutical industry on the prescribing …

Impact of Pharmaceutical Industry Promotion Mix on Doctor's Prescribing Behavior

G Taneja - Asia-Pacific Business Review, 2008 - papers.ssrn.com
This study was conducted to develop a simple framework for finding out the impact of the
different kinds of promotional tools offered by pharmaceutical industry on the prescribing …

[PDF][PDF] Impact of Impact of Pharmaceutical Industr maceutical Industr maceutical Industry Promotion Mix omotion Mix on Doctor's Prescribing Behaviour

G Taneja - Asia-Pacific Business Review, 2008 - academia.edu
This study was conducted to develop a simple framework for finding out the impact of the
different kinds of promotional tools offered by pharmaceutical industry on the prescribing …

[PDF][PDF] Impact of Impact of Pharmaceutical Industr maceutical Industr maceutical Industry Promotion Mix omotion Mix on Doctor's Prescribing Behaviour

G Taneja - Asia-Pacific Business Review, 2008 - researchgate.net
This study was conducted to develop a simple framework for finding out the impact of the
different kinds of promotional tools offered by pharmaceutical industry on the prescribing …

[PDF][PDF] Impact of Impact of Pharmaceutical Industr maceutical Industr maceutical Industry Promotion Mix omotion Mix on Doctor's Prescribing Behaviour

G Taneja - Asia-Pacific Business Review, 2008 - researchgate.net
This study was conducted to develop a simple framework for finding out the impact of the
different kinds of promotional tools offered by pharmaceutical industry on the prescribing …