Social media and consumer engagement: a review and research agenda
V Barger, JW Peltier, DE Schultz - Journal of Research in Interactive …, 2016 - emerald.com
Purpose In “Social media's slippery slope: challenges, opportunities and future research
directions”, Schultz and Peltier (2013) asked “whether or how social media can be used to …
directions”, Schultz and Peltier (2013) asked “whether or how social media can be used to …
Social Media and Consumer Engagement: A Review and Research Agenda
VA Barger, J Peltier, D Schultz - Journal of Research in Interactive …, 2016 - papers.ssrn.com
Purpose–In “Social media's slippery slope: Challenges, opportunities and future research
directions,” Schultz and Peltier (2013) asked “whether or how social media can be used to …
directions,” Schultz and Peltier (2013) asked “whether or how social media can be used to …
[PDF][PDF] Social media and
VA Barger, JW Peltier, DE Schultz - 2016 - academia.edu
Abstract Purpose–In “Social media's slippery slope: Challenges, opportunities and future
research directions,” Schultz and Peltier (2013) asked “whether or how social media can be …
research directions,” Schultz and Peltier (2013) asked “whether or how social media can be …
Social media and consumer engagement: a review and research agenda
V Barger, JW Peltier, DE Schultz - Journal of Research in Interactive …, 2016 - cir.nii.ac.jp
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Social media and consumer engagement: a review and research agenda
V Barger, JW Peltier, DE Schultz - Journal of Research in …, 2016 - scholars.northwestern.edu
Purpose: In “Social media's slippery slope: challenges, opportunities and future research
directions”, Schultz and Peltier (2013) asked “whether or how social media can be used to …
directions”, Schultz and Peltier (2013) asked “whether or how social media can be used to …
[PDF][PDF] Social media and
VA Barger, JW Peltier, DE Schultz - 2016 - researchgate.net
Abstract Purpose–In “Social media's slippery slope: Challenges, opportunities and future
research directions,” Schultz and Peltier (2013) asked “whether or how social media can be …
research directions,” Schultz and Peltier (2013) asked “whether or how social media can be …
Social media and consumer engagement: a review and research agenda
V Barger, JW Peltier, DE Schultz - Journal of Research in Interactive …, 2016 - emerald.com
Purpose In “Social media's slippery slope: challenges, opportunities and future research
directions”, Schultz and Peltier (2013) asked “whether or how social media can be used to …
directions”, Schultz and Peltier (2013) asked “whether or how social media can be used to …