Impulse buying behaviour: an online-offline comparative and the impact of social media

L Aragoncillo, C Orus - Spanish Journal of Marketing-ESIC, 2018 - emerald.com
Impulse buying behaviour: an online-offline comparative and the impact of social media |
Emerald Insight Books and journals Case studies Expert Briefings Open Access Publish with us …

Impulse buying behaviour: an online-offline comparative and the impact of social media

L Aragoncillo, CO Sanclemente - Spanish journal of marketing …, 2018 - dialnet.unirioja.es
Objetivo–Este trabajo explora la compra por impulso en el sector de la moda, comparando
los canales físico y online para determinar cuál se percibe como más impulsivo …

Impulse buying behaviour: an online-offline comparative and the impact of social media

L Aragoncillo Caballero, C Orús Sanclemente - 2018 - zaguan.unizar.es
Purpose–This paper aims to explore the phenomenon of impulse buying in the fashion
industry. The online and offline channels are compared to determine which is perceived as …

Impulse buying behaviour: an online-offline comparative and the impact of social media

L Aragoncillo, C Orus - spanish journal of marketing-esic, 2018 - scimatic.org
Purpose-This paper aims to explore the phenomenon of impulse buying in the fashion
industry. The online and offline channels are compared to determine which is perceived as …

Impulse buying behaviour: an online-offline comparative and the impact of social media

L Aragoncillo, C Orus - Spanish Journal of Marketing, 2018 - search.proquest.com
Impulse buying behaviour: an online-offline comparative and the impact of social media
Comportamiento de compra impulsiva: comp Page 1 Impulse buying behaviour: an online-offline …

Impulse buying behaviour: an online-offline comparative and the impact of social media

L Aragoncillo, C Orus - Spanish Journal of Marketing-ESIC, 2018 - emerald.com
Impulse buying behaviour: an online-offline comparative and the impact of social media |
Emerald Insight Books and journals Case studies Expert Briefings Open Access Publish with us …

[PDF][PDF] Spanish Journal of Marketing-ESIC

L Aragoncillo, C Orus - researchgate.net
Purpose–This paper aims to explore the phenomenon of impulse buying in the fashion
industry. The online and offline channels are compared to determine which is perceived as …

Impulse buying behaviour: an online-offline comparative and the impact of social media

L Aragoncillo, C Orus - Spanish Journal of Marketing-ESIC, 2018 - search.proquest.com
Impulse buying behaviour: an online-offline comparative and the impact of social media
Comportamiento de compra impulsiva: comp Page 1 Impulse buying behaviour: an online-offline …

[PDF][PDF] Spanish Journal of Marketing-ESIC

L Aragoncillo, C Orus - researchgate.net
Purpose–This paper aims to explore the phenomenon of impulse buying in the fashion
industry. The online and offline channels are compared to determine which is perceived as …