The value of social media: are universities successfully engaging their audience?

K Ann Voss, A Kumar - Journal of applied research in higher …, 2013 - emerald.com
Purpose–The purpose of this paper is to understand how American universities are
engaging their audience via social media platforms in relation to seven significant themes …
被引用次数：67 相关文章

The value of social media: are universities successfully engaging their audience?

KA Voss, A Kumar - Journal of Applied Research in Higher …, 2013 - ingentaconnect.com
Purpose‐The purpose of this paper is to understand how American universities are
engaging their audience via social media platforms in relation to seven significant themes …