A Conceptual Software Model of E-Business to Analyze the Growth Rate of a Product

S Chatterjee, SR Chowdhury, K Roy - Progress in Advanced Computing …, 2018 - Springer
S Chatterjee, SR Chowdhury, K Roy
Progress in Advanced Computing and Intelligent Engineering: Proceedings of …, 2018Springer
Electronic commerce is the trading or facilitation of trading of products and services using
computers and latest technology. Here, focus is on developing software for e-marketing to
provide a new platform which will give benefit to the already existing way of e-marketing. In
this, ways are given out to analyze the sales progress of a particular product in the market.
Based on different customer's demand studied, certain parameters are found which allows
us to calculate the growth of a product. A model will improve the process of selling a product …
Abstract
Electronic commerce is the trading or facilitation of trading of products and services using computers and latest technology. Here, focus is on developing software for e-marketing to provide a new platform which will give benefit to the already existing way of e-marketing. In this, ways are given out to analyze the sales progress of a particular product in the market. Based on different customer’s demand studied, certain parameters are found which allows us to calculate the growth of a product. A model will improve the process of selling a product by managing customer’s demand along with the important parameters by integrating online and offline marketing skills and also improve e-marketing plan. The main objective is to anticipate the demand based on some factors. After implementing e-marketing plan and strategies, the sale is supposed to be enhanced.
Springer
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