The progressive amplification of fluctuations in demand as the demand travels upstream the supply chains is known as the bullwhip effect. We first analytically characterize the bullwhip effect in general supply chain networks in two cases: (i) all suppliers have a unique layer position, where our method is founded on the control-theoretic approach, and (ii) not all suppliers have a unique layer position due to the presence of intra-layer links or inter-layer links between suppliers that are not positioned in consecutive layers, where we use both the absorbing Markov chain and the control-theoretic approach. We then investigate how network structures impact the BWE of supply chain networks. In particular, we analytically show that (i) if the market demand is generated from the same stationary process, the structure of supply networks does not affect the layer-wise bullwhip effect of supply networks, and (ii) if the market demand is generated from different stationary or non-stationary market processes, wider supply networks lead to a lower level of layer-wise bullwhip effect. Finally, numerical simulations are used to validate our propositions.