Coopetition in Maritime Tourism: Assessing the effect of Previous Islands' Choice and experience in tourist satisfaction
Maritime tourism has become a competitive opportunity for many island destinations in
search of sustainable development. This article aims to analyze the hypothesis that tourist
satisfaction with nautical destinations depends on the experience of previous visits to
competing destinations. This hypothesis is relevant in order to ascertain the extent of
potential coopetition between tourist destinations from the point of view of the consumers.
This may ask for the need of cooperation within the competitive environment in which tourist …
search of sustainable development. This article aims to analyze the hypothesis that tourist
satisfaction with nautical destinations depends on the experience of previous visits to
competing destinations. This hypothesis is relevant in order to ascertain the extent of
potential coopetition between tourist destinations from the point of view of the consumers.
This may ask for the need of cooperation within the competitive environment in which tourist …
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