Marketing Strategy Through Curriculum Innovation at SD Syahid Al-Khalifah Kendari (Strategi Marketing Melalui Inovasi Kurikulum di SD Syahid Al-Khalifah Kendari)
N Nining, S Syahrul, E Erdiyanti - Shautut Tarbiyah, 2022 - ejournal.iainkendari.ac.id
… This article aims to analyze the practice of marketing strategies through curriculum
innovation at SD Syahid Al-Khalifah Kendari. The aspects studied are: 1) the form of curriculum
innovation offered by SD Syahid Al-Khalifah; 2) curriculum innovation as a marketing
strategy at Syahid Al-Khalifah Elementary School. The research was conducted qualitatively
with a narrative approach, so that field data were obtained from purposively selected
informants, and the researcher acted as the main instrument, assisted by interview guides …
innovation at SD Syahid Al-Khalifah Kendari. The aspects studied are: 1) the form of curriculum
innovation offered by SD Syahid Al-Khalifah; 2) curriculum innovation as a marketing
strategy at Syahid Al-Khalifah Elementary School. The research was conducted qualitatively
with a narrative approach, so that field data were obtained from purposively selected
informants, and the researcher acted as the main instrument, assisted by interview guides …
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