[图书][B] Strategic public relations leadership
A Gregory, P Willis - 2022 - taylorfrancis.com
… at leadership is applicable whether public relations leaders work in the private, public or …
what makes people effective public relations professionals can make them a good leader. As a …
what makes people effective public relations professionals can make them a good leader. As a …
Public relations leadership in corporate social responsibility
S Benn, LR Todd, J Pendleton - Journal of business ethics, 2010 - Springer
… impact in shaping CSR-driven policies at a strategic level. We find that while public relations
theory has evolved, many leaders still see public relations professionals only as a source of …
theory has evolved, many leaders still see public relations professionals only as a source of …
Strategic leadership in public relations: An integrated conceptual framework
J Meng - Public Relations Review, 2012 - Elsevier
… in leadership in that particular culture. Within the concept of strategic leadership itself, public
relations leaders … internal and external relations, and lead to strategic decision-making that …
relations leaders … internal and external relations, and lead to strategic decision-making that …
Strategic social media management and public relations leadership: Insights from industry leaders
Y Luo, H Jiang, O Kulemeka - International Journal of Strategic …, 2015 - Taylor & Francis
… media use has affected leadership behaviors of 43 public relations leaders in the United …
on how public relations leaders can strategically use social media to establish leadership roles: …
on how public relations leaders can strategically use social media to establish leadership roles: …
Strategy, management, leadership, and public relations
F Frandsen, W Johansen - … SAGE handbook of public relations, 2010 - books.google.com
… But how are words such as strategy , management , and leadership defined and used within
the discipline and the profession of public relations? How do public relations researchers …
the discipline and the profession of public relations? How do public relations researchers …
Emotional leadership as a key dimension of public relations leadership: A national survey of public relations leaders
Y Jin - Journal of public relations research, 2010 - Taylor & Francis
… how the effectiveness of public relations leadership as demonstrated by emotional … public
relations leadership style and empathy, even after the direct impact of public relations leaders' …
relations leadership style and empathy, even after the direct impact of public relations leaders' …
An analysis of the influence of public relations department leadership style on public relations strategy use and effectiveness
KP Werder, D Holtzhausen - Journal of Public Relations Research, 2009 - Taylor & Francis
… the relationship between public relations leadership style and public relations strategy use
… It extends knowledge in public relations by identifying relationships between organizational …
… It extends knowledge in public relations by identifying relationships between organizational …
[图书][B] Public relations leaders as sensemakers: A global study of leadership in public relations and communication management
… measurement of public relations leadership, leadership development in a global context,
strategic stakeholder … Her research on public relations leadership has been published in The …
strategic stakeholder … Her research on public relations leadership has been published in The …
Refurnishing the Grunig edifice: Strategic public relations management, strategic communication and organizational leadership
NM de Bussy - Public relations and communication management, 2013 - taylorfrancis.com
… activity, so that strategic public relations management becomes … public relations that way.
This chapter reflects on the formidable challenge of institutionalizing strategic public relations …
This chapter reflects on the formidable challenge of institutionalizing strategic public relations …
A test of excellent leadership in public relations: Key qualities, valuable sources, and distinctive leadership perceptions
… and focuses on how public relations leaders help strategically … in leadership research,
suggests that public relations leaders … right position on the relationship continuum, and advocate …
suggests that public relations leaders … right position on the relationship continuum, and advocate …
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