[PDF][PDF] 信任和法律问题对顾客购买意向的影响机理研究

T Unit, ILH Havidz, X Kefan - Marketing Management, 2019 - digilib.esaunggul.ac.id
… In addition, the more perceived fun, enjoy, and entertaining … , then the customer will change
his attitude towards the brand … E-WOM from e-commerce websites and social media: Which …

Effects of atmospherics on emotions and intention with respect to involvement in different shopping environments: 不同购物环境下气氛对消费情感和意图的影响

SMC Loureiro, DM Koo, L Ribeiro - Global branding and country …, 2016 - taylorfrancis.com
… cues play an equally important role in shaping attitudes and behavior (… Enjoyment factors
such as games or other surprising … Persuasion effect of e-WOM: The impact of involvement and …

[图书][B] 消费者行为学

周肖儿 - 2022 - books.google.com
… and attitudes are the internal factors that play a critical role in … User-generated content on
social media is a kind of e-WOM. … As we can see in this case, negative e-WOM can be even …

Effects of atmospherics on emotions and intention with respect to involvement in different shopping environments 不同购物环境下气氛对消费情感和意图的影响

SMC Loureiroª, DM Koob… - Global Branding and …, 2016 - books.google.com
… cues play an equally important role in shaping attitudes and behavior (… Enjoyment factors
such as games or other surprising … Persuasion effect of e-WOM: The impact of involvement and …