Valuation of cow attributes by conjoint analysis: A case study of Western Kenya

SN Makokha, JT Karugia, SJ Staal… - African Journal of …, 2007 - ageconsearch.umn.edu
Better dairy production could reduce poverty and improve nutrition in western Kenya, but the
requisite technologies have not been widely adopted. This study collected dairy cow
attributes from 630 households to evaluate what factors influence smallholder farmers to
adopt technologies. Conjoint analysis was used to compute the marginal rate of substitution
between attributes, marginal willingness to pay, and marginal willingness to accept. Two
ethnic groups had the highest willingness to pay for cattle with a high milk yield and low feed …

Valuation of cow attributes by conjoint analysis: A case study of Western Kenya

W Oluoch-Kosura, SJ Staal, JT Karugia, SN Makokha - 2007 - erepository.uonbi.ac.ke
Better dairy production could reduce poverty and improve nutrition in western Kenya, but the
requisite technologies have not been widely adopted. This study collected dairy cow
attributes from 630 households to evaluate what factors influence smallholder farmers to
adopt technologies. Conjoint analysis was used to compute the marginal rate of substitution
between attributes, marginal willingness to pay, and marginal willingness to accept. Two
ethnic groups had the highest willingness to pay for cattle with a high milk yield and low feed …
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