Resource scarcity perceptions in supply chains: The effect of buyer altruism on the propensity for collaboration

R Wiedmer, JM Whipple, SE Griffis… - Journal of Supply …, 2020 - Wiley Online Library
… them that the expected resource scarcity issue will not impact their ability to maintain purchasing
agreements or to attempt to identify a solution in the event that a shortage is expected to …

The impact of resource scarcity on price-quality judgments

H Park, AK Lalwani, DH Silvera - Journal of Consumer Research, 2020 - academic.oup.com
… and people who do not perceive resources to be scarce. Furthermore, lowering … not perceive
resources to be scarce, but might not impact people who perceive resources to be scarce

Impulse buying behavior during livestreaming: Moderating effects of scarcity persuasion and price perception

Z Feng, A Al Mamun, M Masukujjaman, M Wu, Q Yang - Heliyon, 2024 - cell.com
… We also tested the moderating effects of price perception and scarcity persuasion. An online
… during livestreaming, with price perception and scarcity persuasion as moderators. The …

Clarifying the impact of product scarcity and perceived uniqueness in buyers' purchase behavior of games of limited-amount version

HJ Chen, TH Sun - Asia Pacific Journal of Marketing and Logistics, 2014 - emerald.com
… This study is then motivated to clarify the impact of perceived scarcity and perceived
uniqueness in buyers’ purchase behavior of games of limited-amount version in empirical survey. …

[PDF][PDF] “If you don't buy it, it's gone!”: The effect of perceived scarcity on panic buying

C Cao, C Chu, J Yang - Electronic Research Archive, 2023 - aimspress.com
… In recent years, due to the impact of COVID-19, there has been a gradual increase … impact
of perceived scarcity on panic-buying behaviour in the context of sudden public health events […

The use of product scarcity in marketing

X Shi, F Li, P Chumnumpan - European Journal of Marketing, 2020 - emerald.com
… The event is characterised by a … perceived influence of scarcity on self and others into their
purchase behaviours, although debates exist regarding whether it is because of the perceived

[PDF][PDF] The effects of product scarcity on consumer behavior: A meta-analysis

R Oruc - 2015 - opus4.kobv.de
scarcity generate higher perceived scarcity scores when a quantity limit instead of a time limit
is used, when the scarcity … /European samples, when scarcity is caused by excess demand …

[图书][B] The effect of scarcity on product evaluation

SY Lee - 2012 - search.proquest.com
… exposure to scarcity is low, disconfirmation of scarcity is absent… that scarcity can reduce
consumers‟ perceived flexibility and … product returns during sales events. And disconfirmation of …

A meta‐analysis on the effects of product scarcity

WJ Ladeira, WM Lim, F de Oliveira Santini… - Psychology & …, 2023 - Wiley Online Library
… a typology of product and scarcity cues and employs a meta-… relationships between product
scarcity, product and scarcity cues, … Scarcity cues shape perceptions of product scarcity. This …

'Should I Buy, Hoard, or Hide?'-Consumers' responses to perceived scarcity

S Gupta, JW Gentry - … Review of Retail, Distribution and Consumer …, 2019 - Taylor & Francis
… Hence, a product’s limited availability or perceived scarcity can connote a threat or loss of
personal … Reactance triggered by events such as scarcity can motivate behaviors like sense of …