… contest alcohol marketing practices, research is required to illuminate how alcohol marketing
… To do this, research must approach marketing as a historically contingent and contextually …

… such as alcohol dependence, which may make former drinkers more likely to … alcohol
craving in response to alcohol marketing. In addition to being vulnerable to the effects of alcohol, …

… alcohol marketing, and there is a lack of an international response to … marketing provides
a clear contrast to that of alcohol marketing policy and provides a model for alcohol marketing …

… regarding alcohol … alcohol marketing influences drinking behaviours. The purpose of this
paper is to explore how critical social marketing can help assess the nature of alcohol marketing…

… of alcohol marketing on young people is still a matter of heated debate. The alcohol and …
little or no effect on consumption; public health academics use the broader evidence base to …

… This technical report describes alcohol as “a commodity of concern to public health” and
draws attention to the fact that alcohol products are increasingly being marketed across national …

… One solution could be a new tax on all alcohol marketing expenditure, including industry
marketing research, with some of this money earmarked for targeted research in this field. …

… Therefore, our study aimed to systematically review the evidence on the influence of
specific alcohol marketing (Price, Promotion, Product and Placement) on behavioural drinking …

… exposure to alcohol marketing and youth drinking, viewed in context of criteria for causality.
We also consider the implications of this proposition for alcohol policy and public health. …

… marketing and promotio and price of alcohol-all tend to be related to m tion in a society over
time. (2) Mean consumption is related to levels of heav tion of consumption is generally very …