… and sent it to all 670 homes. In a letter included with the survey, we asked for a nursing
home administrator to fill out the survey and informed the administrator that we had an online …

… care marketing is done today by acute care facilities. Acute … active and nursing homes and
residential care facilities inactive stems … is generally a good marketing strategy. With this tip the …

… Nursing homes competing within one or more market segments may vary in the characteristics
of … The PALTCFQis completed annually by nursing home administrators as a mandatory …

… Nursing home administrators monitor occupancy rate closely because of its revenue
implications, and threatened by declining occupancy because of evolving market conditions, they …

… care facility—the licensed nursing home administrator is qualified to be the successful
administrator of a hospital and all the health care … to create new markets for nursing facility care not …

… across eight health care markets which represents a robust sample size for qualitative
research, our findings may not be generalizable to all nursing homes and all markets in the US. …

… and among nursing and nurse aide staff, concern about turnover and retention among nursing
home administrators (NHAs) has not been addressed adequately. The administrator plays …

… the associations between nursing home administrator (NHA) … of competition in the facility’s
local nursing home market. The … market and lower values representing locations with facilities …

… The director of nursing (DON) and the nursing home administrator (NHA) represent the top
management team in most nursing homes. DONs serve as second-tier managers, reporting …

… marketing strategies, tactics, and goals. After defining present and potential markets, the
nurse administrator must … A marketing information and research program can provide the data …