… was to measure consumers’ associations evoked by meat and by meat alternatives. This
allowed us to gain deeper insights into the perception of meat and meat alternatives, which …

… millennials’ consumer segments based on … meat and meat alternatives. We conducted an
online survey on the hedonic tones of the associations evoked by meat and meat alternatives, …

… on the consumer's dietary orientation (Pointke et al., 2022). Yet, recent studies have
demonstrated partial consumer acceptance of meat alternatives to conventional meat products, with …

… alternative meat products (34). Other research reports that meat alternatives seem to not
substitute ground meat: … that 86% of consumers who regularly consume meat substitute products …

… All participants first read the following instructions: “This study aims to better understand
product associations in consumers' mind. Please give us your honest opinion. There is no right …

… This study provides new insight into consumers’ … consumers’ beliefs regarding
conventionally raised meat (chicken and beef), plant-based meat alternatives and lab-grown meat …

… [85] found that the most frequently elicited association of meat was “… association to meat
alternatives. Specific reasons for perceiving meat as more enjoyable might be that consumers …

… Associations of meat consumption and meat alternatives; topological configuration and
projection of clusters. Each cluster represents a “profile” of participants with similar …

… consumer associations between meat and ‘delicious’ in contrast to PBMA and ‘disgust’.
Although consumer … comparisons of consumer acceptance. Thus, it has been suggested that …

… focussed on meat substitutes and alternative proteins such as insects and cultured meat.
Hartmann and … proteins and we counted the number of studies showing significant associations. …