In the era of data based on big data and cloud computing, how to effectively utilize big data
information technology and establish a precision marketing model in line with enterprise …

Under the big data, companies can apply data mining and application to accurately grasp
the market changes and customer needs, and then adjust the products and services to …

With the development of technology, artificial intelligence and network big data are applied
to various industries, and people's lifestyles are changed. The use of artificial intelligence …

With the development of Internet information technology, the era of big data has come.
Based on the background of big data and the current situation of precision marketing of …

Big data research and application has become a hot spot in the information technology field,
but how to use big data research customer behavior characteristics, to establishment of the …

The development of e-commerce in China has experienced a period of rapid development.
The highly developed internet has made big data as an important foundation for e …

With the development of e-commerce and the rise of big database analysis, enterprises pay
more and more attention to big data marketing. This paper discusses the basic process and …

At present, with the rapid development of social information technology, data information
presents an explosive growth. In the era of big data, the precision marketing of big data …

Big data technology can record and analyze tourists' personal travel preferences,
consumption habits and other data to express individual differences, is an important …

As the role of big data becomes more and more obvious, the traditional marketing methods
and strategies can no longer meet the needs of social development. Therefore, we should …