This literature review analyzed studies that used the Theory of Planned Behavior (TPB) to
predict fruit and vegetable intake, a preventative health behavior. The TPB consists of four …

Objective The theory of planned behaviour (TPB) has been criticized for not including
interactions between major constructs thought to underlie behaviour. This study investigated …

Despite fruit and vegetable consumption's substantial health benefits for physical health and
the reduction of disease risk (World Health Organisation, 2002), many young adults fail to …

A majority of Americans do not meet the recommendation to eat five servings of fruits and
vegetables per day (5-A-Day). The purpose of the present study was to examine the utility of …

This study evaluated the efficacy of a theory of planned behaviour (TPB) based intervention
to increase fruit and vegetable consumption. The extent to which fruit and vegetable …

Purpose The purpose of this study is to identify factors affecting fruit consumption behavior
by application of the Theory of Planned Behavior. In addition, this study examined the …

OBJECTIVE: To study predictors of fruit intake in a sample of 627 adults. DESIGN: Potential
predictors of fruit intake were assessed at baseline, and fruit intake was assessed at two …

In this paper we test the efficacy of the Theory of Planned Behavior (TPB), extended with
descriptive norm and habit, to predict the behavior of consuming fresh fruit and vegetables …

Young adults are less likely than other adults to consume fruit and vegetables. Fresh Facts is
a theory of planned behaviour based intervention designed to promote fruit and vegetable …

OBJECTIVE: The primary purpose of the present study was to examine the utility of the
Theory of Planned Behavior (TPB) in explaining the 5-A-Day intentions and behavior of …