Objective: The purpose of this study is to inform public health efforts to reduce alcohol-
related harm by describing the alcohol marketing landscape. We review the size, structure …

Alcohol consumption is responsible for 3.3 million deaths globally or nearly 6% of all deaths.
Alcohol use contributes to both communicable and noncommunicable diseases, as well as …

Aims To review research literature and available information on the extent and impacts of
marketing, current policy response and the interests engaged in the policy debate in order to …

Abstract Background and Aims This article summarizes the findings and conclusions of the
third edition of Alcohol: No Ordinary Commodity. The latest revision of this book is part of a …

Aims To describe the globalized sector of the alcoholic beverage industry, including its size,
principal actors and activities. Methods Market research firms and business journalism are …

Marketing and advertising for alcoholic beverages is abundant throughout the United States
and the rest of the world. Despite the fact that alcohol advertising is related to earlier …

Aim To systematically review, using a qualitative, narrative synthesis approach, papers
examining alcohol industry efforts to influence alcohol marketing policy, and compare with …

The marketing of alcohol produces a new challenge for policy development internationally,
in part because of the increase in the use of new, unmeasured technologies. Many of these …

Alcohol marketing is a global phenomenon, in which an increasingly small number of
companies spend considerable sums to establish and embed their brands in the lives and …

Abstract Background and Aims With governments relying increasingly upon the alcohol
industry's self‐regulated marketing codes to restrict alcohol marketing activity, there is a …