If the message on the social media message isn't clear and focused, it's unlikely to be
effective, resulting in wastage of time and resources. This leads to failure of the …

The term" social media advertising," abbreviated as" SMM," refers to the practice of
marketing a company's goods and services via the use of social networks and social media …

Social media marketing is entering in every prospective field and results are beyond
imagination. Mckensey & Co. has predicted Indian pharmaceutical industry will touch 55 …

Social media is an umbrella term that defines online technology and practices used to share
opinion, insights, experience and perspectives. Social media are low cost marketing tools …

It is illegal in India to promote prescription drugs to patients through social media. On the
other hand, some medical social media pages have misused this law. For health-related …

The main aim of this study is to know about the demographic profile of the customers of
social media marketing and to analyse the effects of various forms of social media marketing …

Human beings are inquisitive creatures who are always looking for new information
everywhere they go, and from everyone they meet. In the current tech savvy scenario, we …

Social media has formed a key area of concern for public health. In recent years, elections
across the world, the Black Lives Matter protests, and the coronavirus disease 2019 (COVID …

Abstract Social Media Promotion (SMP) of prescription drugs can be helpful, as it provides
us emotional support, it helps marginalized groups of patients to reach out to their physician …

Technology has improved speed and ease of communication using various platforms.
Recent improvements in technology using Social Media (SM) has dramatically changed the …