[PDF][PDF] Likelihood of Attending a Sporting Event as a Function of Ticket Scarcity and Team Identification.
D Wann, C Bayens, A Driver - Sport marketing quarterly, 2004 - Citeseer
Although sport scientists have examined a number of factors that increase attendance at
sporting events (eg, promotions, ticket cost), the impact of scarcity has remained …
sporting events (eg, promotions, ticket cost), the impact of scarcity has remained …
Sport consumer behavior: A test for group differences on structural constraints
The focus of this study was threefold: 1) to create a comprehensive list of possible structural
constraints to attending a sport event; 2) to create categories of structural constraints; and 3) …
constraints to attending a sport event; 2) to create categories of structural constraints; and 3) …
The pervasive effects of social influence on sporting event attendance
KL Wakefield - Journal of sport and social issues, 1995 - journals.sagepub.com
Previous empirical studies attempting to predict sports spectator attendance have centered
primarily on aggregate data, and as such have overlooked more consumerspecific effects on …
primarily on aggregate data, and as such have overlooked more consumerspecific effects on …
[图书][B] An examination of factors related to consumer behavior influencing attendance at professional sporting events
FE Green - 1995 - search.proquest.com
INFORMATION TO USERS Page 1 INFORMATION TO USERS This manuscript has been
reproduced from the microfilm master. UMI films the text directly from the original or copy …
reproduced from the microfilm master. UMI films the text directly from the original or copy …
Direct and interaction effects of team identification and satisfaction on intention to attend games.
H Matsuoka, P Chelladurai… - Sport Marketing …, 2003 - search.ebscohost.com
This study assessed the direct and interaction effects of team identification and satisfaction
with facets of a game on intentions to attend future games. A sample of 1,256 spectators in …
with facets of a game on intentions to attend future games. A sample of 1,256 spectators in …
[PDF][PDF] Personal opinions and beliefs as determinants of collegiate football consumption for revered and hated teams.
Although personal opinions and behefs influence consumer behavior, research linking such
factors to sport consumption is deficient. Hence, two studies are developed. Study 1 …
factors to sport consumption is deficient. Hence, two studies are developed. Study 1 …
Psychological connection to a new sport team: Building or maintaining the consumer base?
A mail survey was conducted with season ticket holders (N= 507) of a new Major League
Baseball franchise to ascertain whether consumers felt a psychological connection with the …
Baseball franchise to ascertain whether consumers felt a psychological connection with the …
Differences in motives and points of attachment by season ticket status: A case study of ACHA
D Lee, GT Trail, DF Anderson - International Journal of …, 2009 - inderscienceonline.com
We investigated differences in motives (vicarious achievement, aesthetics, drama, escape,
social interaction, aggression, knowledge, appreciation of physical skill, interest in hockey …
social interaction, aggression, knowledge, appreciation of physical skill, interest in hockey …
Sociomotivational Factors Affecting Spectator Attendance at Minor League Hockey Games.
Sociomotivational Factors Affecting Spectator Attendance at Minor League Hockey Games Page
1 Sociomotivational Factors Affecting Spectator Attendance at Minor League Hockey Games …
1 Sociomotivational Factors Affecting Spectator Attendance at Minor League Hockey Games …
[PDF][PDF] Fans versus spectators in intercollegiate athletics
Marketers have long acknowledged the importance of motives to game and event
attendance. In addition, it is apparent that individuals attend for different reasons and identify …
attendance. In addition, it is apparent that individuals attend for different reasons and identify …