Within the past ten years, social media such as Twitter, Facebook, MySpace, YouTube,
Flickr, and others have grown at a tremendous rate, enlisting an astronomical number of …

Social Media: Principles and Applications examines social media in interpersonal, mass-
mediated, educational, organizational, and political settings. Social media technologies take …

Social media is arguably one of the most powerful technology-enabled innovations since the
Internet itself. This single-volume book provides a broad and easily understandable …

Examines the social media mechanism and how it is transforming communication in an
increasingly networked society Social Media Communication: Trends and Theories explores …

Social media continues to grow as a focus of social, organizational, and scholarly interest,
yet there is little agreement as to what constitutes social media and how it can be effectively …

Drawing upon the social media phenomena in both practical and academic arenas, this
study explored patterns and trends of social media research over the past fourteen years …

The Dark Side of Social Media: Psychological, Managerial, and Societal Perspectives
examines how social media can negatively affect our lives. The book tackles issues related …

This book examines how social media are changing the plural landscapes and disciplinary
understandings of the internet and our everyday lives. The meaning of “social media” is a …

The institutions we have come to call “media” have been involved for over a century in
providing an infrastructure for social life and have invested in a quite particular and …

Social media have affected daily activities, communication practices, and business practices
throughout society. Social media are more frequently embraced in higher education as well …