Simple but powerful health messages for increasing condom use in young adults

R Garcia-Retamero, ET Cokely - The Journal of Sex Research, 2015 - Taylor & Francis
In a large longitudinal study involving young adults, we conducted an eight-hour STD
educational intervention and examined the impact of the intervention on the efficacy of a …

The POWER campaign for promotion of female and male condoms: Audience research and campaign development

S Salyers Bull, J Cohen, C Ortiz, T Evans - Health communication, 2002 - Taylor & Francis
In this study, we conducted and content analyzed 12 focus groups with women aged 15-25
living in inner city Denver as a process of audience research to develop a male and female …

Improving condom use intentions and behavior by changing perceived partner norms: an evaluation of condom promotion videos for college students.

CA Sanderson, DJA Yopyk - Health Psychology, 2007 - psycnet.apa.org
Objective: To examine the effectiveness of 2 condom promotion videotapes on self-efficacy,
intentions, and behavior. Design: Two hundred twenty college students completed social …

The impact of gain-and loss-framed messages on young adults' sexual decision making: An experimental study

K Macapagal, E Janssen, M Matson, PR Finn… - Archives of sexual …, 2017 - Springer
Messages that frame a target behavior in terms of its benefits (gain frame) or costs (loss
frame) have been widely and successfully used for health promotion and risk reduction …

Do health promotion messages target cognitive and behavioural correlates of condom use? A content analysis of safer sex promotion leaflets in two countries

C Abraham, B Krahé, R Dominic… - British Journal of Health …, 2002 - Wiley Online Library
Objective: To categorize and quantify the content of publicly available safer sex promotion
leaflets in the UK and Germany and to assess the extent to which this content corresponds to …

Can safer‐sex promotion leaflets change cognitive antecedents of condom use? An experimental evaluation

B Krahé, C Abraham… - British journal of health …, 2005 - Wiley Online Library
An experimental evaluation of a safer sex promotion leaflet was undertaken to assess its
capacity to change antecedent cognitions of condom use. The leaflet was identified in a …

School-based, randomised controlled trial of an evidence-based condom promotion leaflet

CA Hill, C Abraham - Psychology and Health, 2008 - Taylor & Francis
A condom use promotion leaflet was designed for use with older teenagers in schools. The
text targeted a series of cognitive and behavioural antecedents of condom use identified in …

Effective communication of risks to young adults: using message framing and visual aids to increase condom use and STD screening.

R Garcia-Retamero, ET Cokely - Journal of experimental …, 2011 - psycnet.apa.org
Abstract Sexually Transmitted Diseases (STDs)—including HIV/AIDS—are among the most
common infectious diseases in young adults. How can we effectively promote prevention …

Conversation and compliance: Role of interpersonal discussion and social norms in public communication campaigns

LB Frank, JS Chatterjee, ST Chaudhuri… - Journal of health …, 2012 - Taylor & Francis
This study explores the role of interpersonal discussion and social norms in a public health
campaign, the BBC Condom Normalization Campaign, designed to promote conversation …

Safer sex in a digital world: A Web-based motivational enhancement intervention to increase condom use among college women

AJ Starosta, E Cranston… - Journal of American …, 2016 - Taylor & Francis
Objective: This study is a randomized trial of a Web-based intervention to increase condom
use among college women. Participants: From October 2012 to March 2013, N= 422 …