This accessible new dictionary provides clear and authoritative definitions of terms,
approaches, and techniques in the area of business research methods. It covers research …

In an era of big data and data analytics, how can managers make decisions based on
almost unlimited information, not to mention hiring and retaining individuals with the …

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Naval Bajpai N O S R A E P G N N R A E L S VI A Wl A Page 2 Business Research Methods …

The Industrial Revolution favored the growth of supply, until its surplus with regards to
demand led to the paradigm shift from focusing on the product (“a good product sells itself”) …

This revised edition of the textbook not only provides an in-depth introduction to the field of
business research for students, it also aims to prepare readers for practical careers as …

This accessible guide provides clear, practical explanations of key research methods in
business studies, presenting a step-by-step approach to data collection, analysis and …

The Business Briefings series offers authoritative introductory textbooks in core business
topics. Covering the basics and providing springboards to further study, the books take a no …

Research Methodology: Techniques and Trends focuses on both undergraduate and post
graduate courses; and it helps readers understand the basic concepts and the application of …

A cardinal requisite of successful research lies in the proper selection of the research
methodology applied to achieve research objectives using the available resources. In …