In recent years, with the continuous development of Internet technology and the deepening
of economic globalization, cross‐border e‐commerce has become a new international trade …

Live e-commerce shopping has attracted widespread attention in the global market, and
China is the markets with the most active users. Despite the exponential growth of live e …

China is currently the world's largest cross-border e-commerce purchaser and destination
country. Therefore, how to promote consumer online shopping is the most important goal for …

Cross-border e-commerce (CBEC) is developing into a new business and an important part
of the international trade channel. While understanding the usage intention that facilitates …

In order to better explore the consumer psychology activities of consumers and reduce the
cost control risks of enterprises, this article aims to explore the relationship between online …

Cross-border e-commerce (CBEC) has created enormous economic benefits for consumers
and vendors worldwide. Vietnamese Small and Medium-sized Enterprise (SMEs) can …

In the context of the continuous development of Internet technology and international
logistics, the impact of cross-border e-commerce is expanding. Cross-border e-commerce …

Visual presentation is a critical factor in ascertaining the purchase decision and behavior of
mobile consumers. However, whether a simple or a complex interface is more effective in …

In recent times, the Vietnamese e-commerce market is in a period of strong development, in
addition, to the sharp increase in people's demands to join e-commerce platforms after the …

The advancement in wireless and mobile technologies has presented tremendous business
opportunity for mobile-commerce (m-commerce). This research aims to examine the factors …