Do social media tools impact the development phase? An exploratory study
… outcome metric for the development phase of the NPD process. As a result, this study
investigates the effect of traditional and social media IT tools on management evaluation. …
investigates the effect of traditional and social media IT tools on management evaluation. …
Social media as a marketing tool: A literature review
H Paquette - 2013 - digitalcommons.uri.edu
… ’s development and use of social media as an extension of their marketing strategy. This
phenomenon has only developed within the last decade, thus social media … of social media on …
phenomenon has only developed within the last decade, thus social media … of social media on …
Social media tools as a learning resource
Y Liu - Journal of Educational Technology Development and …, 2010 - aquila.usm.edu
… of social media tools and different perceptions and attitudes towards social media tools use.
… on student level of knowledge about social media tools, which will provide information on …
… on student level of knowledge about social media tools, which will provide information on …
[PDF][PDF] Social media as marketing tool for SMEs: opportunities and challenges
B Rugova, B Prenaj - Academic Journal of Business, 2016 - researchgate.net
… are using social media as a marketing tool, which are the benefits that they gain and also
which are the biggest challenges that they face while they try to adopt this new marketing tool. …
which are the biggest challenges that they face while they try to adopt this new marketing tool. …
Using social media as a tool for learning: A multi-disciplinary study
… seven social media platforms: … social media can energize traditional and online instruction,
it also cuts across three disciplines of higher education offering insights on how social media …
it also cuts across three disciplines of higher education offering insights on how social media …
Social media as a professional development tool: Using blogs, microblogs, and social bookmarks to create personal learning networks
C Weisgerber, SH Butler - … arts and science with the new social media, 2011 - emerald.com
… social media, most academics have not yet fully embraced these technologies for their own
professional development … If we are to truly reap the benefits of the social web, why not take …
professional development … If we are to truly reap the benefits of the social web, why not take …
Social media as a strategic tool: Going beyond the obvious
P Arora, CE Predmore - Social media in strategic management, 2013 - emerald.com
… This chapter demonstrates the strategic use of social media by firms interacting with …
This chapter looks at four advantages of social media. Social media provides a mechanism …
This chapter looks at four advantages of social media. Social media provides a mechanism …
Social media as a destination marketing tool: its use by national tourism organisations
S Hays, SJ Page, D Buhalis - Current issues in Tourism, 2013 - Taylor & Francis
… Social media are gaining … Social media offers DMOs with a tool to reach a global audience
with limited resources. The aim of this study is to explore the usage of social media among the …
with limited resources. The aim of this study is to explore the usage of social media among the …
[PDF][PDF] Social media–a new tool in modern era marketing
S Chaturvedi, S Gupta - International Journal of Engineering …, 2014 - researchgate.net
… networking sites to be utilized as an effective marketing tool in engaging consumers to … of
social media sites for marketers. This paper is also trying to enlighten some social media tools …
social media sites for marketers. This paper is also trying to enlighten some social media tools …
Determining the effect of using social media as a MOOC tool
H Bicen - Procedia computer science, 2017 - Elsevier
… social media accounts for self-development and also to determine how the use of MOOCs
program via social media … on social media. They have also mentioned that, they preferred the …
program via social media … on social media. They have also mentioned that, they preferred the …
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