An empirical study of factors affecting e-commerce adoption among small-and medium-sized enterprises in a developing country: Evidence from Malaysia

SZ Ahmad, AR Abu Bakar… - Information …, 2015 - Taylor & Francis
Information technology for Development, 2015Taylor & Francis
The purpose of this paper is to empirically examine determinants of e-commerce adoption
among Malaysian small-and medium-sized enterprises (SMEs). This study tested eight
hypotheses on determinants affecting e-commerce adoption with empirical data from several
survey instruments: an online questionnaire-based survey, mailed survey and questionnaire
collected in-person from a sample of 307 SMEs in Malaysia. The findings show that e-
commerce adoption within Malaysian SMEs is affected by perceived relative advantage …
The purpose of this paper is to empirically examine determinants of e-commerce adoption among Malaysian small- and medium-sized enterprises (SMEs). This study tested eight hypotheses on determinants affecting e-commerce adoption with empirical data from several survey instruments: an online questionnaire-based survey, mailed survey and questionnaire collected in-person from a sample of 307 SMEs in Malaysia. The findings show that e-commerce adoption within Malaysian SMEs is affected by perceived relative advantage, perceived compatibility, managers/owner's knowledge and expertise, management characteristics and external change agents. This study contributes to enhancing the understanding of the determinants of adopting e-commerce in SMEs and provides some interesting perspective from Malaysia. Those parties interested in promoting their business online may find these results helpful in guiding their efforts.
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