Consumer behavior is changing due to many factors. In this study an attempt is made to
understand the factors which influenced consumers to change the way they buy fruits and
vegetables. This study is focused on the consumer behavior during purchase of fruits and
vegetables at different branded retail outlets. The study involves collection of both primary
and secondary data for analysis. The primary data is collected through questionnaire
method and secondary data from the review of literature. It is important to study the behavior …

The development of logical thinking among the consumers is one of the important parts of
human behavior. This framework embedded paper describes alternatives for the
manufacturers and marketers to meet the emergent consumer demands. An attempt has
been made to examine the five factors namely family needs, fuel efficiency, price of the car,
better safety on road and status symbol which affect the automobile buying behavior of the
consumer. A systematic random sampling from five residential areas of urban Jaipur was …