Customer knowledge management in the natural cosmetics industry
V Dimitrova, M Kaneva, T Gallucci - Industrial Management & Data …, 2009 - emerald.com
V Dimitrova, M Kaneva, T Gallucci
Industrial Management & Data Systems, 2009•emerald.com… Based on the customer knowledge (CK) view for Bulgarian natural cosmetic products, this
paper aims to examine the level of knowledge (as a shared knowledge of the customers) for
these products in three countries: Bulgaria (the country of product's origin), Montenegro (a
Balkan country with import tradition for the product) and Italy (European Union country, which
is among the most important … This paper is focusing on the CK in the natural cosmetics
sector of Bulgaria, which knowledge is expanding based on the strong relationship with …
paper aims to examine the level of knowledge (as a shared knowledge of the customers) for
these products in three countries: Bulgaria (the country of product's origin), Montenegro (a
Balkan country with import tradition for the product) and Italy (European Union country, which
is among the most important … This paper is focusing on the CK in the natural cosmetics
sector of Bulgaria, which knowledge is expanding based on the strong relationship with …
This paper aims to examine the level of customer knowledge (CK) for natural cosmetic products, namely Bulgarian rose products, in three European countries–Bulgaria, Montenegro and Italy–and to propose appropriate solutions for its management.
Emerald Insight以上显示的是最相近的搜索结果。 查看全部搜索结果