… The current study suggests that for the message in a website to persuade, or to have enough
… the persuasive effects of websites on the effectiveness of marketing a tourist destination. …

… The findings stress the importance of researching mental imagery processing in tourism
and provide practical implications for the design of persuasive destination Web sites. …

… the communication route of destination websites, this study … , multi-process model of persuasive
message processing. That is… destination marketers focus on peripheral-route persuasive …

… This research examines the persuasiveness of destination Web sites through an investigation
of users' first impression. To achieve this goal, it builds on research by Fogg (2003) and by …

… Persuasiveness deals with the effect of the website on the user’s travel decisions or
subsequent actions.By using an integrated set of attributes, the tool developed naturally gives a …

… in website design that form a positive first impression towards tourism destination sites; and,
2) … implications for further development of the persuasive design of destination websites. …

… investigates the persuasive design of destination websites and … underlying dimensions of
persuasiveness (informativeness, … influence on tourists' impressions of destination websites. …

… the persuasiveness of wine destination management organizations’ (DMO) websites in …
Website usability had significant effects on website cognition as well as cognition of wine …

… to destination website persuasiveness research. First, we introduced and tested a model of
destination website persuasiveness … the results showed that the emotions elicited by website …

… describing the persuasive architecture of tourism websites. The … website design that
destination marketing organizations can use to increase the persuasiveness of their websites…