Exploring the experiences of female sport fans: A collaborative self-ethnography

L Hoeber, S Kerwin - Sport Management Review, 2013 - Elsevier
Hegemonic masculinity would suggest that sport fandom is the exclusive domain of men and
women are subordinate. Yet, it is apparent that women make up a significant portion of the
professional sport spectator market. As such, it is important to systematically examine the
role of hegemonic masculinity in the female sport fan experience. The purpose of this paper
was to document, explore, and reflect upon personal experiences of female sport fans using
a collaborative self-ethnography approach. Over a period of 3 months, we documented our …
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