[HTML][HTML] Multi-unit retail site selection processes: incorporating opening delays and unidentified competition

PJ Kaufmann, N Donthu, CM Brooks - Journal of Retailing, 2000 - Elsevier
Multiunit site selection models have long ignored the impact of time delays in store
openings. To determine the effect of this limitation and to identify a solution, we compare
three multiunit site selection procedures. The first is a sequential procedure that selects sites
and then opens them one at a time. The second is a global approach that selects all future
sites in a single decision process. Third, is a proposed anticipated-delay procedure that
incorporates opening delays, firm planning horizons and discount rates in determining …
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