[图书][B] The Oxford handbook of luxury business

PY Donzé, V Pouillard, J Roberts - 2022 - books.google.com
… history of international business, business history of luxury and fashion, … Business History,
and a member of the councils of the European Business History Association and the Business

Pierre-Yves Donzé/Véronique Pouillard/Joanne Roberts (Hrsg.), The Oxford Handbook of Luxury Business, Oxford University Press, Oxford 2022, 634 S., € 136,25.

J Steinfeld - 2023 - degruyter.com
ist der Band eine gelungene multiperspektivische Zusammenstellung zu einer Vielzahl von
Aspekten der Luxusbranche. Einzig auf die Akteure der Branche, also Unternehmer: innen, …

Luxury business

PY Donzé, V Pouillard, J Roberts - … Handbook of Luxury Business, 2022 - books.google.com
… The objective of The Oxford Handbook of Luxury Business is to provide its readership with
an overview of the corpus of luxury research conducted in the relevant disciplines over the …

[图书][B] Luxury as an Industry

PY Donzé - 2020 - books.google.com
… It shows that the same luxury brand can have a different image among various customers.
Moreover, the cultural environment has also an impact on the image and the consumption of …

The Oxford handbook of entrepreneurship

M Casson - 2008 - books.google.com
… Healthcare before moving into business education where he has taught courses on the
economics of marketing and the economics of business and corporate strategy. His published …

[图书][B] The Oxford handbook of business history

G Jones, J Zeitlin - 2008 - books.google.com
This Handbook provides a state-of-the-art survey of research in business history. Business
historians study the historical evolution of business systems, entrepreneurs and firms, as well …

[图书][B] The Oxford handbook of the history of consumption

F Trentmann - 2012 - books.google.com
… of consumption, consumer politics, luxury and waste, nationalism and empire, the body,
well-being, youth cultures and fashion. The Handbook also showcases the different ways in …

Luxury, Banking, and Finance

H Bonin - The Oxford Handbook of Luxury Business, 2020 - books.google.com
… a high-end world (Chevalier and Mazzavolo 2012), this chapter focuses on money, on the
relations between finance and luxury companies within the high-end circuit of luxury goods …

Consumers' perceptions and evaluations of luxury and luxury brands

KP Wiedmann - The Oxford Handbook of Luxury Business, 2021 - books.google.com
… characteristics of a luxury item or a luxury brand perceived by … luxury goods or the luxury
brand, and which specific value associations characterize individual features of the entire luxury

[图书][B] Handbook of sustainable luxury textiles and fashion

MÁ Gardetti, SS Muthu - 2015 - Springer
… However this luxury has given way to the new luxury through its democratisation (massification?)
that occurred when family and artisanal luxury companies sagged against the large …