Numerous studies with contradictory results have been published on the relationships of
personality factors with business start-up intentions and business success. Using a
comparison of four conceptually similar studies (Vienna Entrepreneurship Studies) as a
basis, this paper analyses the varying roles of personality factors in business start-up
intentions, in start-up success and in business success. It can be shown that the significance
of personality traits among (potential) business founders decreases in the course of start …