From the Derg’s restoration of Meskel Square for its military parades and Meles Zenawi’s Light-Rail Transit (LRT) and condominium social housing projects to Abiy Ahmed’s high-end luxury real estate and urban tourism schemes, megaprojects have collapsed Ethiopia’s political history into an urban bricolage of shifting ideologies and new priorities. At this critical juncture, where questions of political rupture and continuity become salient, this paper examines what we can learn about Ethiopia’s political dynamics through its latest urban megaprojects. Drawing on ‘LaGare’ and ‘Beautifying Sheger’ as case studies, this article argues that there is a new urban aesthetic emerging in Addis Ababa targeting domestic elites, the Ethiopian diaspora and tourists. Prime Minister Abiy Ahmed’s Gulf-emulated luxury real estate projects and major riverside renewal schemes are intended to generate revenue through increased land values and urban tourism. At the same time, issues around inclusive consultation with local stakeholders, the lack of coordination with the relevant bureaucracies and the highly centralized decision-making process are reminiscent of the modus operandi of previous Ethiopian regimes. These urban megaprojects are useful analytical lenses to disentangle political rupture from operational continuity.