Following the increasing importance of healthiness and sustainability for many consumers,
manufacturers increasingly try to give products a healthier or eco-friendlier image, for …

When evaluating food products, consumers rely on visual cues on packages to infer their
healthiness and tastiness. We assumed that color, specifically color saturation, is one such …

Marketing placebo effect on consumption of reduced-sugar labeled products | Emerald Insight
Books and journals Case studies Expert Briefings Open Access Publish with us Advanced …

The underlying factors of the purchase decision process of bottled mineral water have been
a less studied area. The typically related attributes of consumer judgement in the case of low …

To address the growing health awareness of consumers, the food industry designs novel
food alternatives, which are similar but not identical to existing foods (eg, meat‐reduced or …

Since 2013, China has implemented a nutrition label regulation that aims to provide
essential nutrition information through nutrition facts tables labeled on the back of food …

The aim of traffic light labels on food products is to help consumers assess their healthiness.
However, it is not clear whether traffic light labels do not have undesired side effects by …

In a cross-sectional (Study 1) and longitudinal (Study 2) study, the authors examined
whether the associations between social class and dietary intake and between social class …

Purpose The purpose of this study is to provide a nuanced understanding of the marketing
placebo effect (MPE) of products with reduced sugar labeling and how it forms certain …

Introduction Women play a crucial role in food shopping and preparation, and their food
choices have significant implications for their health and that of their families. This study …