This paper performs a comprehensive analysis of academic research on impulse buying
following a systematic literature review approach. Drawing on the TCCM framework …

Impulse buying by consumers has received considerable attention in consumer research.
The phenomenon is interesting because it is not only prompted by a variety of internal …

Research offers some indication that the online customers' shopping experience (OCSE)
can be a strong predictor of online impulsive buying behavior, but there is not much …

Based on the impulse purchase decision-making process, the stimulus-organism-response
framework, and technology acceptance model, this study investigated the role of cognitive …

Growing evidence shows that mobile commerce will increase consumers' impulse buying
behavior. However, existing study examining the impact factors on individuals' impulse …

The global COVID-19 outbreak and consequent lockdown pushed consumers to engage in
more e-shopping, which could lead to e-impulse purchases (e-IB). The purpose of this study …

Online impulsive buying has become increasingly prevalent in e-commerce and social
commerce research, yet there is a paucity of systematically examining this particular …

Impulse buying behaviour: an online-offline comparative and the impact of social media |
Emerald Insight Books and journals Case studies Expert Briefings Open Access Publish with us …

How website quality affects online impulse buying: Moderating effects of sales promotion and
credit card use | Emerald Insight Books and journals Case studies Expert Briefings Open Access …

Purpose The recent development of online food delivery systems (OFDS) consolidated the
restaurant industry's representation in the electronic distribution landscape. The purpose of …