[HTML][HTML] Segmentation of overweight Americans and opportunities for social marketing

J Kolodinsky, T Reynolds - … Journal of Behavioral Nutrition and Physical …, 2009 - Springer
Background The food industry uses market segmentation to target products toward specific
groups of consumers with similar attitudinal, demographic, or lifestyle characteristics. Our …

A review of the impact of physical activity mass media campaigns on low compared to high socioeconomic groups

MM Thomas, P Phongsavan, B McGill… - Health education …, 2018 - academic.oup.com
Physical inactivity is a major contributor to non-communicable disease and people of low
socioeconomic status (SES) are more likely to be insufficiently active. Physical activity mass …

Examination of the relationship between dietary choice and consumer preferences for sustainable near-food products in Israel

G Iris, H Abraham, K Doron - Journal of Cleaner Production, 2018 - Elsevier
The link between environmental attitudes and dietary choice is gaining increasing interest in
the scientific world. The current research aims to specify the relationships between dietary …

Impact of a mass media campaign linking abdominal obesity and cancer: a natural exposure evaluation

B Morley, M Wakefield, S Dunlop… - Health education …, 2009 - academic.oup.com
A mass media campaign aired in the Australian state of Victoria aimed to increase
awareness and encourage identification of the abdominal circumference for men and …

[HTML][HTML] Is the energy balance explanation of the obesity epidemic wrong?

W Stroebe - Appetite, 2023 - Elsevier
There is a striking discrepancy in both US and the UK data between obesity rates, which are
increasing, and self-reported food consumption rates, which are decreasing. There are two …

Knowledge and psychosocial effects of the film Super Size Me on young adults

E Cottone, C Byrd-Bredbenner - Journal of the American Dietetic …, 2007 - Elsevier
The prevalence of overweight and obesity has risen dramatically over the past 2 decades.
Among the many contributing factors is increased consumption of fast foods. Mass media …

Junk Food Makanan Favorit Dan Dampaknya Terhadap Tumbuh Kembang Anak Dan Remaja

O Martony - MEDIA BINA ILMIAH, 2018 - ejurnal.binawakya.or.id
Penelitian ini menganalisis dampak yang di hasilkan aikbat mengkonsumsi junkfood secara
berlebihan pada anak-anak dan remaja. Sebagaimana dketahui junkfood yang miskin akan …

Marketing physical activity: Lessons learned from a statewide media campaign

M Peterson, A Abraham… - Health Promotion …, 2005 - journals.sagepub.com
Steps taken to create, implement, and initially assess a statewide physical activity social
marketing campaign targeted to 18-to 30-year-olds are presented. Included is a summary …

Analysis of physical activity mass media campaign design

T Lankford, J Wallace, D Brown… - … of Physical Activity …, 2014 - journals.humankinetics.com
Background: Mass media campaigns are a necessary tool for public health practitioners to
reach large populations and promote healthy behaviors. Most health scholars have …

The context of recreational sports for women in Iran

E Saadatifard, M Javadipour, H Honari… - Annals of Applied …, 2019 - aassjournal.com
Background. Given the importance of women and their role in society, women's recreational
sports are considered as one of the major issues in the fields of sports and leisure …