For residents of a city that hosts a mega sport event, sport involvement can be associated
with their perceptions of the impacts and quality of life (QoL) gained from that event. The …

This paper analyses the determinants of sports participation and attendance in 40 sports
and recreational activities in Spain. Ordered probit models are used to identify determinants …

This paper presents a model of influence of interactivity and engagement on hotel
customers' purchase intention and word-of-mouth by simultaneously including trust as a …

We examine the processes by which star power (SP) develops and the impact of SP on both
consumer demand and team performance using data from Major League Baseball. First, we …

Many of the studies that examined the impacts of major sport events have been cross-
sectional and focused on one-off mega events such as World Cup and Olympics. In addition …

The purpose of this study was to investigate potential differences in the levels of reported
sport commitment model variables on the basis of participation outlet and skill level, thereby …

Purpose–The reason patrons cease to attend sporting events is not well understood. The
purpose of this paper is to examine how factors motivate and inhibit patronage from …

This study examines the relationships between sport spectator motivation, involvement, and
loyalty. It sought to validate a comprehensive motivation scale and test the interrelationships …

The reliance on signage to generate spectator recognition of sponsors has become so
commonplace that the concept of sponsorship is nearly synonymous with the use of signage …

The purpose of this study was to examine social motivations of Chinese Professional
Baseball League (CPBL) consumers and their relationships with fan loyalty. A questionnaire …