The theory of planned behaviour (TPB) states that food consumption is preceded by an
intention, which is shaped by behavioural beliefs and attitudes. To mitigate criticism of the …

Maintaining sustainable consumer behaviours is necessary for both mitigating
environmental problems and the success of sustainable businesses. However, to date, the …

The value–attitude–behavior and the theory of planned behavior (TPB) appear to provide
limited explanation for consumer green purchase behavior. This study aims to examine the …

The study is grounded on the premise that the food-leftover sharing practice can
simultaneously contribute to resolving the problems of food shortage and food wastage. The …

The Kingdom of Saudi Arabia (KSA) is among the top food-wasting countries worldwide,
despite it being considered a religious society. Hence, an important question has emerged …

Empirical research is required to identify psychological and psychographic factors which can
activate or amplify norms of foodservice customers towards food waste reduction. By …

Consumer intention to avoid food waste is determined by various socio-demographic and
psychographic/psychological factors. While many of these factors have been well studied …

Online businesses incur significant losses because of fraudulent customer behaviour. This
study investigates the factors motivating fraudulent customer intention on eBay. A …

Purpose Mindful consumption is a popular concept that is often associated with mindfulness
and religious faith, but nonetheless, its empirical associations to these remain relatively …

Purpose Higher education institutions (HEIs) play a pivotal role in fostering economic
development by cultivating skilled workforce and generating knowledge and innovation …