The emergence of omnichannel retailing has revolutionized the way traditional e‐commerce
business operates, subsequently bringing fundamental changes to consumer expectations …

In order to achieve sustainable development to protect the environment and society, an
increasing number of scholars have conducted in-depth research on green marketing and …

The current exploratory endeavour sets out to scrutinize the relationships between the
corporate social responsibility (CSR) approach of fashion companies, their strategic CSR …

Green innovation could become a valuable firm resource for establishing competitive
advantage while simultaneously contributing towards sustainable development; in other …

Going green in consumption is gaining momentum globally, but little is known how national
cultural values and consumers' ethical ideologies explain green consumption. With a …

There is growing information about sustainability and growing consumer awareness about
these issues, but none of these are readily translating into action. In this paper we look at …

Although communicating so-called 'dynamic norms' may promote sustainable consumption
behavior, the present study challenges the assumption that their impact is inevitably positive …

Despite the growing scholars' attention towards green products, extant literature has so far
lacked a systematic effort to analyse green product attributes (along different phase of the …

The aim of this study was to determine the relationship between the attitudes and behaviors
of the administrative staff of four Baku universities toward the consumption of …

The challenge of sustainable development and consumption is to meet current wants
without impoverishing future generations and the planet in the long term. Therefore, new …