Customer experience in social commerce: A systematic literature review and research agenda
SA Dhaigude, BC Mohan - International Journal of Consumer …, 2023 - Wiley Online Library
Social commerce (SC) is an upcoming trend that has changed the online shopping
experience by allowing e‐retailers to develop long‐term relationships with customers and …
experience by allowing e‐retailers to develop long‐term relationships with customers and …
How positive and negative electronic word of mouth (eWOM) affects customers' intention to use social commerce? A dual-stage multi group-SEM and ANN analysis
Advances in Web 2.0 technologies have led to the widespread assimilation of electronic
commerce platforms as an innovative shopping method and an alternative to traditional …
commerce platforms as an innovative shopping method and an alternative to traditional …
[HTML][HTML] Do E-wallets trigger impulse purchases? An analysis of Malaysian Gen-Y and Gen-Z consumers
This study investigates the factors influencing Generation Y and Z's satisfaction and
perceived enjoyment of using E-wallet. This paper further assesses whether consumers …
perceived enjoyment of using E-wallet. This paper further assesses whether consumers …
The effect of utilitarian and hedonic motivations on mobile shopping outcomes. A cross‐cultural analysis
Mobile devices are ubiquitous in the lives of modern consumers, who use them for
information‐seeking and purchasing activities, fostering the emergence of m‐commerce …
information‐seeking and purchasing activities, fostering the emergence of m‐commerce …
Tourism in the digital frontier: A study on user continuance intention in the metaverse
H Jo - Information Technology & Tourism, 2023 - Springer
In light of the burgeoning metaverse trend, this study seeks to explore the key factors
influencing users' continuance intention towards this emerging platform in the context of …
influencing users' continuance intention towards this emerging platform in the context of …
Unpacking AI for hospitality and tourism services: Exploring the role of perceived enjoyment on future use intentions
Emergent technologies such as artificial intelligence (AI) have shown the power to transform
the hospitality and tourism industry. There is an increasing need for empirical insight into the …
the hospitality and tourism industry. There is an increasing need for empirical insight into the …
Understanding the adoption context of China's digital currency electronic payment
H Xia, Y Gao, JZ Zhang - Financial Innovation, 2023 - Springer
Central banks worldwide have started researching and developing central bank digital
currencies (CBDCs). In the digital economy context, concerns regarding the integrity …
currencies (CBDCs). In the digital economy context, concerns regarding the integrity …
Service encounter and repurchase intention in fitness centers: perceived value as a mediator and service innovativeness as a moderator
Purpose This study examined the relationships between service encounter, perceived value,
and repurchase intention in the fitness service sector through the theoretical lens of service …
and repurchase intention in the fitness service sector through the theoretical lens of service …
The growth of social commerce: How it is affected by users' privacy concerns
I Mutambik, J Lee, A Almuqrin, JZ Zhang… - Journal of Theoretical …, 2023 - mdpi.com
Over recent years, social commerce has evolved into a powerful segment of e-commerce,
creating new opportunities for brands of all types and sizes. However, if social commerce is …
creating new opportunities for brands of all types and sizes. However, if social commerce is …
The Dimensions and Roles of Online Content in Social Commerce: A Systematic Literature Review and Future Research Agenda
Due to the increasing ubiquity and acceptance of online shopping, social commerce
research has attracted the attention of many scholars, leading to an exponential growth of …
research has attracted the attention of many scholars, leading to an exponential growth of …