[HTML][HTML] Modal density and coherence in science dissemination: Orchestrating multimodal ensembles in online TED talks and youtube science videos

J Valeiras-Jurado, E Bernad-Mechó - Journal of English for Academic …, 2022 - Elsevier
As science communication goes beyond the traditional borders of academia, new science
dissemination genres emerge. This paper presents a multimodal analysis of two online …

[HTML][HTML] Science dissemination videos as multimodal supporting resources for ESP teaching in higher education

C Girón-García, I Fortanet-Gómez - English for Specific Purposes, 2023 - Elsevier
In recent years, science dissemination has moved from printed to digital formats, and digital
genres such as free access videos, along with their own multimodal characteristics (eg …

A multimodal analysis of humour as an engagement strategy in YouTube research dissemination videos

E Bernad-Mechó, C Girón-García - The European Journal of Humour …, 2023 - ceeol.com
Science popularisation has received widespread interest in the last decade. With the rapid
evolution from print to digital modes of information, science outreach has been seen to cross …

Multimodal engagement strategies in science dissemination: A case study of TED talks and YouTube science videos

E Bernad-Mechó, J Valeiras-Jurado - Discourse Studies, 2023 - journals.sagepub.com
The growing interest on science dissemination offers new opportunities to communicate
science openly to various audiences, but also brings on the challenge of adapting to an …

“Everything is in the lab book”: Multimodal writing, activity, and genre analysis of symbolic mediation in medical physics

S Doody, N Artemeva - Written Communication, 2022 - journals.sagepub.com
Writing and genre scholarship has become increasingly attuned to how various nontextual
features of written genres contribute to the kinds of social actions that the genres perform …

Gaze and facial expression in engineering student presentations: A comparative case study of a high-and low-performing presenter

JCP Lee - ESP Today, 2023 - dr.ntu.edu.sg
Gaze and facial expression are non-verbal communicative modes that help presenters to
reinforce their verbal messages and perform communicative functions to meet oral …

Teachers' orchestration of semiotic resources in EFL classrooms: a multimodal analysis

MI Mustofa, R Riswanto… - … on English as a …, 2023 - e-journal.iain-palangkaraya.ac.id
Teaching is an activity involving semiotic resources beyond verbal language. Therefore,
more studies investigating what semiotic resources are employed and how they are utilized …

Multimodal analysis

L D'Angelo, F Marino - Conducting Genre-Based Research in …, 2023 - taylorfrancis.com
Advancements in digital technology have led to the emergence of various multimodal
genres involving the combination of multiple meaning-making resources. This has prompted …

Multimodal (Inter) action Analysis for the study of lectures: active and passive uses of metadiscourse

E Bernad-Mechó - Multimodal Communication, 2023 - degruyter.com
This paper offers a Multimodal (Inter) action Analysis study of how metadiscourse is used in
university lectures. Metadiscourse is frequently employed in spoken academic discourse to …

Handle with care! teachers in Egyptian cringe comedies: a multimodal analysis

AYAA Youssef - Multimodal Communication, 2024 - degruyter.com
For almost a century, several Egyptian comedies have set up cringe-worthy power-sensitive
encounters between struggling low-paid teachers and spoiled rich and powerful students …