L'estratègia dominant en la majoria de les empreses minoristes, durant les últimes dècades,
s' ha basat en l'atracció de clients mitjançant instruments de promoció i de preus de reclam …

Almost all economic activities in modern societies are scattered through space and time.
Transport processes, as a consequence, pervade everyday life and they have deep impact …

Purpose–The purpose of this paper is to investigate the effects of three price-matching
guarantee (PMG) variables, including refund depth, refund period and competitive scope, on …

In a symmetric differentiated experimental duopoly we test the ability of Price Guarantees
(PGs) to raise prices above the competitive levels. Different types of PGs ('aggressive'and …

We study price guarantees in consumer online auctions. A price-matching guarantee (PMG)
is a promise to match a competitor's lower price. A price-beating guarantee (PBG) is a …

Many low-price guarantees are offered by small local firms who compete against much
larger rivals. The prices of these larger rivals are often set nationally and thus are …

Price-matching guarantees have been alleged to sustain collusive prices in a homogenous
product market. Theories in this literature also suggest that there exist multiple equilibria (ie …

We experimentally investigate whether the collusion-facilitating nature of price-matching
guarantees survives the introduction of hassle costs incurred by buyers to enforce these …

Purpose The purpose of this paper is to examine two popular price promotion strategies–
price matching guarantees (PMGs) and everyday low prices (EDLP)–and their effects on …