The worldwide increased consumption of goods and services squeezes natural resources,
thus causing severe damage to the environment. In the backdrop of the growing affirmative …

This study aimed to systematically review and categorize studies on consumer behavior
based on theory of planned behavior (TPB), its core constructs, or extensions, and to provide …

The rising interest in environmental protection and sustainability has led to the emergence of
a new research focus in human resource management (HRM) field. Scholars in this field …

This study aimed to examine the role of environmental commitment, environmental
consciousness, green lifestyle, and green self-efficacy in influencing pro-environmental …

Purpose This study integrates the theory of planned behaviour (TPB) and value-belief-norm
(VBN) theory to investigate tourists' intention and behaviour to visit green hotels in Malaysia …

Globally, plastic production and consumption have led to a large amount of plastic waste.
Plastic solid waste poses a serious menace to the environmental wellbeing. Plastic pollution …

This study examines the relationships among human value connotations (instrumental and
terminal), product involvement, perceived marketplace influence, and choice behavior in the …

Sustainable consumption is one of the goals of the 'Sustainable Development Goals 2030′
set by the United Nations. The study is primarily interested in how sustainable consumption …

Based on the Theory of Planned Behavior model, this exploratory study aims to examine
factors fostering millennials' purchasing intentions toward eco-sustainable products in …

Building on the theory of information processing, this study investigates the moderation
effect of green information system in shaping the impacts of supplier integration and …