Beyond user gaze: How Instagram creates tourism destination brand?

MN Fatanti, IW Suyadnya - Procedia-Social and Behavioral Sciences, 2015 - Elsevier
This paper focused on how Instagram become a popular media to promote tourism site in
Indonesia. Bali and Malang are the most well-known tourism destination in Indonesia, but …

Coloring the destination: The role of color psychology on Instagram

CE Yu, SY Xie, J Wen - Tourism Management, 2020 - Elsevier
Color psychology plays important roles in product packaging, the retail environment, and
online marketing. This study analyzed current practices related to color composition in …

Destination marketing: The use of technology since the millennium

SCH Li, P Robinson, A Oriade - Journal of destination marketing & …, 2017 - Elsevier
This editorial presents an overview of studies contained in this special issue. Recognising
that destination management and marketing remains a key field of academic study and as …

The role of Instagram in the UNESCO's creative city of gastronomy: A case study of Macau

CE Yu, R Sun - Tourism Management, 2019 - Elsevier
Macau has been designated as the UNESCO Creative City of Gastronomy since 2017, and
the government also aims to preserve and revive the city's culture of gastronomy. In doing …

Instagram as a co-creation space for tourist destination image-building: Algarve and Costa del Sol case studies

PP Iglesias-Sánchez, MB Correia… - Sustainability, 2020 - mdpi.com
Instagram is a popular social media platform. Its ability to convey feelings through
photographs has become a valuable communication tool for tourism destination branding …

The effect of social networks on the development of gastronomy–the way forward to the development of gastronomy tourism in Serbia

D Vukolic, T Gajić, M Penic - Journal of Tourism Futures, 2022 - emerald.com
Purpose To evaluate some of the current discussions about the possible impacts of social
networks on the development of gastronomy in the Republic of Serbia. There could be either …

Follow us on Instagram! Understanding the driving force behind following travel accounts on Instagram

D Barbe, L Neuburger… - E-review of Tourism …, 2020 - ertr-ojs-tamu.tdl.org
Instagram has become a popular channel to create travel inspiration, arouse interest in a
destination, and act as electronic word-of-mouth, leading to the growth of travel influencers …

Analysis of antecedents and consequences of memorable tourist experiences (MTEs): A Spanish case study

MPA Melon, C Fandos-Herrera… - Journal of Vacation …, 2021 - journals.sagepub.com
Competition in the tourism industry has intensified over the years and the process of
searching for information when choosing a tourist destination has become more important …

Key image attributes to elicit likes and comments on Instagram

ME Aramendia-Muneta, C Olarte-Pascual… - Journal of Promotion …, 2021 - Taylor & Francis
This article spotlights the relationship between likes and comments and the content of
tourism photographs on Instagram with the aim of understanding users' behavior and, thus …

Branding built heritage through cultural urban festivals: an instagram analysis related to sustainable co-creation, in Budapest

B Kádár, J Klaniczay - Sustainability, 2022 - mdpi.com
Global tourism is posing challenges on the environmental and social sustainability of host
communities, while the industry itself has proven to be vulnerable to threats such as a global …